As a condo developer, the challenge is to appeal to a broader audience. Of all the potential buyers, families are becoming more of a focal point, and for good reason. If you have been wondering how to better appeal to families, making the space family-friendly should be the initiative.
Why Condos Should be Family-Friendly
Creating an appealing, family-friend condo is a must for developers. Like the city itself, a condo must be safe, appealing, and accessible to desirable communities. Being within a short commute of shopping, restaurants, schools, parks, and more can make a condo even more attractive. According to a recent report, Philadelphia-area suburb Chesterbrook is the best area to raise kids in the entire US.
Still, if you plan on moving to Philly and are not a fan of the suburbian life, the Laurel condos are a better option since you’ll get the setting of luxury living that sits in close proximity to family-friendly activities.
Opening Potential Sales Opportunities
At the end of the day, developers are looking to sell condos. There is increasing demand for single-family alternatives and condos are filling that demand. Families are realizing that single-family homes require a lot of maintenance and care. That work may not be worth it for some.
By making your condos family-friendly, the opportunity is there to meet that growing demand. More importantly, it becomes possible to move larger, “premium” spaces that single clients may have otherwise not had a need for.
How to Create a Family-Friendly Condo
If you are on the fence about creating a family-friendly setting in one or more of your condos, it helps to know how to approach it. Keep these considerations in mind to make your space more appealing to growing families everywhere.
Add a Community Playground
What is more family-friendly than a playground? Parents with kids of any age prior to high school will no doubt find the benefit of having a community playground right there on the premises. A community playground is a huge draw when it comes to attracting families because they know that their children will have a safe place to play nearby.
One of the appeals of condo living is the potential socialization and “neighborly” vibe. A playground is a perfect place for kids to play, parents to get to know one another and to build a strong social connection. Though it may not look like it at first glance, a community playground can be an exceptional way to attract families and build a bond between residents.
Included Laundry Units
Parents have enough things to worry about as it is. Needing to venture out of the condo to get laundry done is just another hassle. For that reason, providing on-site laundry facilities is an absolute must.
An in-suite washer/dryer would be ideal but even having a communal laundry room on site can be a difference-maker. Families will be happy to have access to on-site washer and dryer units, saving the hassle of having to deal with a local laundromat.
Condo Safety
For parents of small children, safety is paramount. When planning a trip, extra considerations are often made with kids in mind. Young children can get into unique predicaments, so it is imperative to ensure that your condos are as safe as possible. Start with good lighting, fire and carbon monoxide detection, and easily accessible fire escapes.
Implementing controlled access is another serious consideration to make. Parents will feel comfortable knowing that not just anyone can walk in off the street. Having a front desk or doorman is another layer of security that parents will appreciate.
In terms of kid-specific safety, ensure that elevated spaces have proper guard rails. Post community safety guidelines as well. Having residents practice proper safety will cut down on the potential child-related mishaps.
Provide Access to Community Resources
More than anything else, parents need support. While that can come from friends and family, a condo can provide access to support as well. Local daycare, babysitters, family-friendly community events, and more can make your condo enticing to parents.
Posting available resources in both a bulletin board and online style allows residents to stay connected while also fostering a healthy, family neighborhood. Making families feel welcome is critical and providing necessary community resources can be a huge help for families of all sizes.
Outdoor Activity Spaces
For kids of all ages, getting outside is crucial. Moving away from a traditional single-family home means sacrificing a yard. For some families, that sacrifice is too much to offset any perks that come from condo living.
With dedicated outdoor activity spaces, parents can feel comfortable that their kids are getting out. More importantly, they will have confidence that their children are playing in safe, cared-for areas. Including things like a basketball hoop, asphalt area, tire swing, monkey bars, etc. can make it a safe and fun place for kids to spend their time.
Conclusion
At the end of the day, a family-friendly property opens the doors to potential buyers who may not have been otherwise looking into condos. Developers are always looking for new opportunities, and families are the hot ticket. By gearing your properties to be ready for family living, you can give yourself a leg up on the competition.
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