According to several reports by independent market researchers, the global hospitality sector is responsible for adding more than $7.6 trillion to the global economy every year!
But there is a dark side to the hospitality sector.
Spas, resorts, hotels, homestays, etc. are major polluters. To put things into perspective, the global hospitality sector is responsible for adding sixty million tonnes of carbon dioxide to the environment each year. The quantity of CO2 added is equivalent to 19 volcanic eruptions! On top of this, the global hospitality sector also produces 1.9 billion pounds of waste per year. Furthermore, the global hospitality sector alone spends $7.5 billion on utility bills.
However, entrepreneurs associated with the hospitality sector these days are more cautious. Hospitality businesses around the world now adopt a myriad of sustainable solutions to curb their negative impacts on the environment.
Some of them are –
- Energy-saving LED lighting fixtures
- Smart thermostats
- Smart climate control
- Sustainable wooden key cards, etc.
The abovementioned sustainable solutions need separate posts to enunciate the benefits they leave for the global hospitality sector to reap. But this post, in the following sections, will enunciate the advantages of adopting sustainable wood-based key cards for the guests.
Here’s Why The Global Hospitality Sector Now Prefers Wood-Based KeyCards
Hospitality businesses all over the globe now prefer wooden key cards for the benefits they offer to the ventures. Some of the most compelling benefits of wood-based key cards for guests are mentioned below.
Wood-Based Key Cards Highlight The ‘greener’ Side Of A Hospitality Business
Wood-based key cards allow hospitality business to subtly state that they are taking all possible sustainable means to curb the negative impact their activities has on the environment. In simple words, replacing plastic-based key cards with wood-based key cards allows hospitality businesses to reinforce their commitment towards a sustainable future.
Wood-Based Key Cards Can Also Help A Hospitality Business To Reposition Itself
Periodic rebranding or repositioning is a great way to secure the future of a venture. Replacing all plastic-based key cards with wood-based key cards is a subtle yet effective way to rebrand a hospitality business that wouldn’t go unnoticed by the patrons.
Wood Is A Versatile And Sustainable Material When Compared To Plastic
Wood is a versatile material. Hence, it would be easy for an entrepreneur to find the right shade or texture of wood that would go well with the image of their brand. For instance, bamboo entails light-coloured tones while mahogany entails darker tones. Hence, one would not need to add harmful chemical-based paints on their key cards to ensure that they match the colour of the brand’s insignia.
On top of this, wood is a sustainable material. As the wood-based key cards are cut to match the shape of a key card, the wood shavings don’t go to waste. The wood shavings are used as mulch in the garden(s) of the factory that is making the key cards or it is being sold to garden mulch producers.
Adopting sustainable solutions to curb the negative impacts a hospitality business has on the environment is a much-needed step. Thankfully, entrepreneurs associated with the hospitality sector are now more informed and cautious. If the person reading this post also runs a hospitality business then they should adopt wood-based key cards today in a bid to reduce the negative impacts their business has on the environment. It would be a proactive and cost-efficient step towards a greener future.