When it comes to cybersecurity, it’s easy to picture hackers trying to infiltrate the databases of some of the world’s biggest businesses. And we’ve all heard stories in the news about personal information and payment details being stolen from large companies whose online security was breached by international cybercriminals.
It’s all very troubling, however working in a marketing team and not dealing with the most sensitive data such as financial records or payment details, it’s sometimes easy to believe that you won’t be targeted by hackers or become a victim of cyber-crime. Sadly, you’re wrong. Cybercriminals don’t discriminate, often targeting those who are weakest (or have the weakest security protocols in place).
It goes without saying that whenever you’re handling personal information and sensitive business and banking data, your company will need to have a high level of online security like Identity Governance and Administration throughout. A breach could destroy your company’s reputation and leave your company seriously out of pocket through fines from the regulators. Here we’ll explore how the company you work for can help stay safe from cybercrime.
Protect your digital assets
Your digital assets include all your marketing materials, product images and raw video files, or even photographs of staff members – basically, anything that adds value to the company. If you are only storing these documents on a physical hard drive somewhere then they could be at risk of it being stolen, copied or destroyed. The solution is simple, consider DAM or Digital Asset Management software from the Bynder.com website. Here you’ll have access to all your digital assets in a fully tailored and easy to navigate library and you’re in full control of who has access to these files at any time. Usage permissions will give you total peace of mind and drastically reduce the risk of your digital assets being compromised.
Keep your team up to date
If your team isn’t following cybersecurity measures then the company as a whole is at an increased risk of a security breach. Keeping your team well trained on the signs of suspicious emails or phone calls and teaching them how to choose good passwords will keep everyone on the same page and your company safe.
Invest in anti-malware
Without the right back up facility in place, viruses and malware can potentially wipe out your company’s files and information within seconds, leaving you to pick up the pieces. Installing the latest in anti-malware, firewalls and virus protection will keep your assets and client information safe from cybercriminals. Prevention is better than cure, so make sure you keep this software updated!
And finally, limit access
Limiting the access of team members who use sensitive files or databases is a simple yet effective way of keeping your business safe. Of course, your colleagues could be completely innocent but it’s often human error that leads to breaches of online security. Limiting access will eliminate this concern, you should also get into the habit of changing all passwords when team members leave the business, take back all key cards, lanyards, portable hard drives etc. When it comes to cybersecurity, it’s better to be safe than sorry.
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